Before we get down to the nitty-gritty, I thought it’d be useful to give you a brief overview of the Ann Arbor District Library’s (AADL) Summer Game, which ran from June 15th to August 31st in 2012.
For the past two years at least, the Summer Game has been accessible from play.aadl.org, a page hosted on AADL’s website but separate from the catalog database. The 2012 game expanded greatly on the 2011 version − more badges, more prizes, more incentives.
In Summer 2012 after each player signed up to play (either in person or on-line), they were provided with a “player page.” This is mine:
When players completed various tasks (which I’ll cover in more depth in the days to come), they earned “badges.” All 2012 badges were designed by local artist Kill Taupe.
Badges were grouped either by task (i.e. number of reviews written) or by the several different game themes relating to popular culture, oddities in the catalog, etc. that were devised by AADL staff. Later in my coverage I’ll walk you through earning several different types of badges.
Earning badges and completing tasks like adding reviews to the catalog earned a player points. Each player’s page gave a running total of points earned:
And what was the purpose of earning all these points? To buy prizes in the Summer Game Shop of course!
That covers the basics. Tomorrow I’ll show you how AADL’s Summer Game incorporated incentives for players to contribute to and improve the Library’s services.