How You Benefit From A Rival’s Success

It’s no secret that creative types are prone to jealousy when their rivals succeed. But, in a recent post on his blog, Cockeyed Caravan, screenwriter Matt Bird argues that spite is the incorrect response. Instead a rival’s success should be celebrated because it’s a win for the creative community at large.

Bird explains:

“Every success story helps all of us. The danger is not that people will see the other guy’s movie instead of your movie. The danger is that people will stop going to the movies. Anyone who gets people into theaters is creating a bigger audience for everybody. There is almost no limit to the potential demand for movie tickets. When people see good movies, then they want to see more good movies. When people see bad movies, they want to see a good movie next time instead. If you want to sell movies to people, then anyone who gets people into theaters is your friend.”

He’s addressing screenwriters but I think it’s a viewpoint from which all writers could benefit. Just replace “movies” with “books,” etcetera.

Read the full post here.


1 Comment

Filed under Audience Participation, Musings, Quote of the Day, This Business of Writing

One response to “How You Benefit From A Rival’s Success

  1. In another context, that’s what the Disney nerds always say when Universal opens a new ride or land in one of their parks. Competition is good as well – the idea that you have to compete for the audience so if your rival just hit one out of the park, just means you need to amp up your game (wow, that is a lot of sports metaphor coming from me…)

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